Erase someone’s personal data

Before you start

You need permission to manage WConvert and a verified request identifying the exact email address or phone number to remove. Use a staging site and fictional data to practise.

Use the WordPress email request

1. Open Tools → Erase Personal Data, or follow WConvert → Settings → Data & privacy → Erase personal data.
2. Enter the requester’s email and leave the confirmation email selected.
3. Choose Send Request. Wait for the requester’s confirmation before processing it.
4. On the confirmed row, choose Erase personal data.
5. Read the result, including any items another plugin retained. Check WConvert’s Leads list for the same address.

WordPress runs registered erasers from multiple plugins. A retention notice elsewhere does not by itself mean WConvert kept the matching lead. Review each explanation rather than treating the overall message as proof that every system is empty.

Delete by an exact identifier in WConvert

1. Open Leads and search for the email or phone number.
2. Open a matching submission and check the identifier carefully.
3. Choose Delete all from this email, or the corresponding phone action.
4. Read the identifier and matching count in the confirmation. The deletion applies across campaigns, even if your list was filtered.
5. Choose Delete permanently only when the scope matches the request.

Enlarge screenshot

The exact email and cross-campaign deletion scope in WConvert

Zoom in

Zoom to inspect the controls. Press Escape to close.

The dialog can offer Export them first. Create another copy only if your handling process requires it, and manage that copy separately.

Verify and follow up

Clear campaign and date filters, search the same identifier again and confirm that no matching submissions remain. A future new signup can create another record.

If someone used both email-only and phone-only forms, check each verified identifier. See personal-data exports for the matching export workflow.