WEBVTT 00:00:00.100 --> 00:00:03.500 A good article can be the start of a longer conversation. 00:00:03.860 --> 00:00:07.420 Let’s add The Friday Letter’s signup form below a post, then 00:00:07.540 --> 00:00:09.740 check that a real signup is saved. 00:00:10.100 --> 00:00:14.780 In Create campaign, choose Grow my email list, then Newsletter 00:00:14.820 --> 00:00:16.780 signup after an article. 00:00:16.780 --> 00:00:19.380 This Free setup stays within the page. 00:00:19.380 --> 00:00:22.540 Use it to create a draft, ready for your own copy. 00:00:22.767 --> 00:00:25.847 I’ve prepared The Friday Letter’s supporting copy and consent 00:00:25.847 --> 00:00:26.327 wording. 00:00:26.687 --> 00:00:30.167 Change the headline to A little more room for Friday. 00:00:30.287 --> 00:00:33.407 The invitation should feel like a natural next step after the 00:00:33.407 --> 00:00:34.007 article. 00:00:34.367 --> 00:00:38.407 Check the mobile view too, especially the email field and button. 00:00:38.633 --> 00:00:42.593 In Display rules, Blog posts only matches our article. 00:00:42.713 --> 00:00:44.593 Keep Placement set to Manual. 00:00:44.873 --> 00:00:48.473 This allows the form on eligible posts; it does not insert 00:00:48.473 --> 00:00:49.393 it everywhere. 00:00:49.673 --> 00:00:52.193 We’ll choose its position with a WordPress block. 00:00:52.400 --> 00:00:56.400 For this test, keep the signup in WConvert only. 00:00:56.400 --> 00:00:59.040 It saves a lead without sending email. 00:00:59.040 --> 00:01:02.840 With the draft saved, review the page rules, manual placement 00:01:02.880 --> 00:01:04.840 and privacy information. 00:01:04.920 --> 00:01:08.360 Publish the campaign first, so the WordPress block can find it. 00:01:08.567 --> 00:01:12.007 Open your article in WordPress and place the cursor after its 00:01:12.007 --> 00:01:13.567 final paragraph. 00:01:13.607 --> 00:01:17.287 Open the block inserter and search for WConvert. 00:01:17.287 --> 00:01:19.807 Choose WConvert campaign. 00:01:19.807 --> 00:01:23.487 This is the inline signup block; the content lock blocks serve 00:01:23.527 --> 00:01:24.767 a different purpose. 00:01:24.967 --> 00:01:28.447 If the campaign was just published, refresh the list. 00:01:28.567 --> 00:01:32.447 Search for The Friday Letter and select the matching campaign. 00:01:32.567 --> 00:01:35.407 Typing the name alone does not select it. 00:01:35.527 --> 00:01:39.007 Save the article draft once the right campaign is chosen. 00:01:39.233 --> 00:01:42.633 The campaign and the article are published separately. 00:01:42.673 --> 00:01:45.153 Review the post, then publish it too. 00:01:45.153 --> 00:01:49.153 In another editor, use the campaign’s copied shortcode in a shortcode 00:01:49.153 --> 00:01:50.153 element. 00:01:50.153 --> 00:01:53.353 Either way, the real page is where we check the result. 00:01:53.567 --> 00:01:56.247 Open the published article as a visitor. 00:01:56.247 --> 00:01:59.767 The form sits after the last paragraph, right where we placed 00:01:59.767 --> 00:02:00.247 it. 00:02:00.367 --> 00:02:04.727 Use a test email address, read the consent message, and submit. 00:02:04.847 --> 00:02:07.927 This confirmation means the request was received. 00:02:08.007 --> 00:02:10.087 Next, we’ll check the saved lead. 00:02:10.300 --> 00:02:13.980 In Leads, filter to this campaign and search for the test 00:02:13.980 --> 00:02:14.500 email. 00:02:14.780 --> 00:02:15.940 Open the submission. 00:02:16.220 --> 00:02:18.980 The campaign and the consent wording match our form. 00:02:19.260 --> 00:02:21.740 That proves the signup was saved locally. 00:02:21.820 --> 00:02:24.860 It does not prove an email was delivered or that a 00:02:24.860 --> 00:02:27.300 mailing service has subscribed this reader. 00:02:27.500 --> 00:02:30.540 Your form is part of the article, and the signup is 00:02:30.540 --> 00:02:31.140 saved. 00:02:31.500 --> 00:02:35.060 Before welcoming readers, connect your email service and test 00:02:35.220 --> 00:02:35.900 delivery. 00:02:36.060 --> 00:02:39.660 Start with one useful article, and make the invitation feel at 00:02:39.660 --> 00:02:40.340 home.